About Tres Garcia

Multilingual professional with experience managing and developing innovative products for the banking/financial services industry, leading internal/external teams in identifying market opportunities, increasing customer conversions, and streamlining operations.

Success assessing data, setting obtainable goals, and driving continuous improvement. Tested military and diplomatic leadership experience in conflict management and developing sustainable relationships in high-stakes environments. Conversational Spanish with basic skills in Arabic.

Education:

Northwestern University, Kellogg School of Management

Masters of Business Administration (MBA) 2016


Texas State University

Bachelor of Science (BS), Accounting 2003


Certifications:

Northwestern University

Web Development (Full Stack) 2018

Association of Certified Anti-Money Laundering Specialists (ACAMS)

Certified Anti-Money Laundering Specialist (CAMS) & Member 2014

Technical Skills:

HTML | CSS | JS | SQL | MongoDB | Firebase | Microsoft Excel & PowerPoint | Adobe XD, Illustrator & Photoshop | Fusion 360 | 3D Printing

Languages:

Conversational Spanish, and basic conversational Arabic.


Let's talk product

I believe small teams of passionate people can change the world. My teams deliver cash-flow focused solutions to help you grow your business. We deliver on time, on budget and are always here for you.
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Research

What pain points or gains can we uncover from market data?

  • Market Research (TAM)
  • Customer Insights/Discovery
  • Competitive Analysis (Build vs Buy)
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    Ideate

    Hypothesis Generation: How can we solve the problem or add value?

  • Solve for Pains
  • Solve for Gains
  • Identify New Questions & Offers
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    Design

    How do empathy maps and "Job to be done" guide us towards a solution?

  • Storyboards
  • Process Maps
  • Empathy Maps
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    Prototype

    How can we create prototypes that give context to our ideas and designs?

  • Wireframes
  • Low Fidelity
  • High Fidelity
  • assessment

    Testing & Validation

    Does the product actually deliver value/solve the problem?

  • Customer Validation
  • Establish Baselines
  • ID Key Performance Indicators
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    Feedback Loop

    How can we automate and implement feedback that observes real world use?

  • Design/Build
  • Measure
  • Learn
  • code

    Develop

    Can we build it? How long will it take? How much will it cost?

  • Requirements Estimate
  • Development Phase
  • Testing & Quality Control
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    Commercialize

    What is the best business model for delivering and capturing value?

  • Customer Creation
  • Company Building
  • Reinvent while successful
  • Previous Work

    Kiyote Ventures was created by entrepreneurs who know what it takes to grow a business. In a world that is constantly changing, we understand that the even best ideas can be outpaced by a well-laid plan and deliberate execution. We leverage Strategy, Marketing and Information Technology to help you clearly define your goals, navigate and scale your business.
    Consumer Packaged Good

    ICHOR CBD H2O

    CBD Infused water

    Product Manager | Consultant

    Kiyote Ventures helped Ichor launch their CBD Infused Sports Drink, by delivering their business, logistics and sales strategies.

    SaaS Product

    BeeTexting

    B2B text message

    Product Manager | Consultant

    Kiyote Ventures serves as a Product Manager to discover customer segments, customer needs, product road maps, feature prioritization, and sales & marketing strategies.

    Consumer Packaged Good

    Dead Farmers

    Bloody Mary Mix

    "Jack of All Trades" | Co-Founder

    Delivered client brand, business, logistics and marketing strategies, to include all labels, trademarks, social media and e-commerce sites.

    Agricultural CoOp

    The Virginia Hemp Cooperative

    Industrial Hemp

    Marketing & Strategy Consultant

    Launched a CoOp to educate farmers on "best practices", risk reduction, and network strategy for growing industrial hemp.

    FinTech | SaaS

    FinZen

    Commercial Banking Automation

    Product Manager | Development Lead

    Led product and development teams to deliver a Commercial Banking Automation tool.

    Blockchain | Smart Contracts

    K Coin

    Academic Degree Verification

    Product Manager & Strategist

    Led Kellogg Alumni to develop a blockchain platform that verifies certifications and academic degrees. The platform became the foundation for a Private Healthcare Blockchain.

    Need a Product Manager?

    Shoot me an email and I'll will get back to you.